Two good ads have left me wondering. Now, I don’t even watch ads unless I have to. Watching pre-recorded shows means you can zip through all the ads.
But I recently watched two good ads. The first was the Howie Mandel Buy.com ad with a Spelling Bee theme. I am a big Spelling Bee fan, of course, but I also really liked the cute girl who stars in the ad. I wondered if she was desi. Quick internet searches revealed nothing. What do you think – doesn’t she look desi?
The other ad I watched has been around for a few months, but I watched it only last week (apologies if you know all about it). This one definitely features a desi – Ajay Bhatt, the “co-inventor of the USB”. It’s a great ad, and it’s hilarious.
Both ads are good on their own merit, but I loved them more because they featured desis (or a possible desi).
Which brings me to what I’ve been wondering all week – why am I so delighted to find desis in ads?
I’m sure I am not alone. Why do you think we tend to do this?
It’s not even just ads, we “desi – spot” in everything from “American Idol” to movies to the Obama administration.